Category Archives: RSS / Link Popularity
Top 6 Link Exchange Tips
In order to achieve top 10 ranking in Google Yahoo and MSN you need to properly optimize your website for a specific keywords related to your site topic. If you optimize for wrong keywords, you are unlikely to see any results.
There are many software’s available to help you achieve search engine optimized (SEO) pages. XSitePro software will enable you to pinpoint any issues with on-page optimization and will guide you to correct these problems in step by step manner.
Link exchange or off page optimization plays a huge role getting higher search engine rankings. Here are top 6 tips for managing effective link exchange campaign.
1. Use a link exchange management script for managing link partners. A link exchange script will save you time and efforts to effectively manage link partners. Webmaster would like to exchange links with your site if you have link exchange script installed on your site. Make sure you link to link partner page from your home page.
2. Try to achieve PR2 (page rank) to PR3 with your link partner section to attract authority websites to link to your website. Use article submission with link back to your site to get one way links back to your website and improve your page rank.
A) You can submit articles to 450 article directories using Article Post Robot.
B) Use Link Directory Submitter Software to submit to high PR directories.
3. Once your website has achieved PR2 to PR3 then you can find authority websites with high search engine rankings similar to your website theme for link exchange. Never exchange links with non-relevant websites and link farms. The search engines will lower your ranking if your site is linking with link farms. 1 relevant link is better than having 10 non-relevant sites linking to your site.
4. Never exchange link with website which are banned from search engines, sites which are not indexed in the search engines and whose PR is equal or less than PR1. Never exchange links with link farms as link farms are considered spam sites in search engine’s eyes.
5. Make sure you do not have more than 25 links pointing out from your link partner pages.
6. Search engines are looking for a constant and gradual increase in links pointing to your website. Getting a quick spike in links may be perceived as spammy in search engines eyes. So make sure you are constantly exchanging links over the time with other websites to increase your site rankings.
Link Building – Big Payoffs for Small Companies (Page 1 of 2)
Its the 21st century, and youre already aware of the rapid changes and development that your industry is going through, almost on a daily basis. Its becoming more and more competitive, and you need to grab every advantage that you can possible get over your competitors. The Internet seems like a good way to reach out to more customers and close bigger sales, but how would your small company stack up against the hundreds, or even thousands of companies selling products and services similar to yours?
If you want to grab yourself a piece of real estate on the Web, you basically start by creating your companys website. Your website serves as your company headquarters, in a virtual sense, and just like in the real world, it is where your potential customers go to visit and learn more about your company and what it has to offer. Its also commonplace for businesses to closely monitor their competitors websites to see what theyre up to and to learn anything they could. In short, its all about information. The Internet isnt called the Information Superhighway for nothing, you know.
But having a company website is one thing; promoting your business and marketing your products and/or services is a whole different matter. People need to know that your company is on the Internet; otherwise your website would be pretty useless. Even so, you need to remember that almost everyone, from billion-dollar Fortune 500 conglomerates down to a tiny florist in Idaho, is bent on making its presence felt on the Web. So how can a small company like yours compete? Well, one of the most widely-used and most effective methods that webmasters and Net-savvy businessmen use is link building. Used effectively, it can be one of the single best techniques you can have for getting people to your website, and thus promoting your companys products and/or services.
First of all, its important to know that 85% of the people looking for a particular type of business look for it using a search engine like Yahoo!, MSN and Google. Its like the equivalent of a phone directory. And those people usually dont bother looking for companies beyond the first three to four pages of the search results. Thats why it is most critical for a company to be listed in the first few pages following a keyword search. Because major search engines now consider link quality and link popularity as part of their ranking algorithms, link building has become more critical than ever. Simply put, if you don’t have links, you won’t rank well for competitive keywords.
Links are one of the most useful, and therefore one of the most important ways, for visitors and potential customers to find your site. With quality and efficient link building, the search engines can find your company faster and rank you higher on their search results, so people can find you easier. Its all about getting traffic to your website. And by traffic, I mean people. If a website is new and needs immediate traffic, they can get advertising with one of the three biggest search engines, Google, Yahoo! or MSN. Each search engine offers a unique program in which websites appear in search results for specific keywords. This is the fastest way to get immediate traffic.
Improve Link Popularity Quickly For Maximum Traffic!
Improve link popularity of your website with some of the tips many successful webmasters are employing today to rank high in the search engines. Ever since the evolution of search engines to focus more on content and link popularity, two key components of good SEO practices, webmasters who are not paying attention to produce good and unique content and improve link popularity are lagging behind those who are.
Here are some helpful SEO tips to help you improve link popularity of your website quickly.
1. Provide Good Informational Content On Your Website To Improve Link Popularity
No one wants to link to a website with lousy content. Pack your website with unique and interesting reads so that a potential link partner would not hesitate to link to you. Another advantage of doing so is to establish your website as an authority or at the bare minimum a good source of information. Webmasters understand the value of linking to similar-themed websites that offers relevant useful content to their readers.
2. Submit Articles
Article submission should be part of your SEO strategy to improve link popularity. There are tons of benefits in submitting articles to article directories. Most of the article directories have high Google Page Rank (PR), and when your article is listed in these directories, your website gets a boost due to the transference of PR since your website link is found in the author resource box. An article indexed in the search engine is an extra link to you. Just envisage having many article directories displaying your articles and of course web links, which would mean many one-way backlinks with the exact anchor text containing your targeted keywords. It is difficult not to improve link popularity. And the best part is article submission is free.
3. Submit URL to Web Directories
Web directories are great places to submit your URLs to. Consider them as huge online directories. There are free or paid web directories. Free directories normally expect a reciprocal link to them as a way to compensate them for their services. Paid web directories normally either charges a flat one-time fee or monthly or even yearly fees. The benefit of listing your website here is you get to post your website under any specific category you want. This is important as search engines pay attention to the relevancy and quality of the link neighborhood. A good directory with high PR and proper categorization would significantly improve link popularity.
4. Link Exchanges
Webmasters in the infancy stage of the internet have gotten used to email fellow webmasters to trade links. Many still do so today because of the value in it. Nowadays, there are many free link exchange services with a paid option that facilitate the process between webmasters. Their membership interface can be pretty simple to use. Very often, in the paid version of these link services, the process of obtaining links for your website is automated, making it hands-free for webmasters. Simultaneously, they do not require you to trade links with other websites. So it can be an efficient way to improve link popularity. The only catch is these services run on a monthly subscription payment model for a limited number of websites, perhaps one or two so it can be a financial burden to webmasters who own many websites.
These are the most common techniques webmasters employ to improve link popularity. Visit my blog to get a free ebook on effective SEO strategies, and how you can improve link popularity with some of the best and most affordable automated software.