Tag Archives: business
Softphone Vs Deskphones
Softphone Systems
& 10003; VoIP Telephony
& 10003; Cloud Telephony
& 10003; NEC Phone Systems
& 10003; Panasonic Telephony
& 10003; LG VoIP
& 10003; Yealink Handsets
What Is a Softphone System?
A softphone or (software phone) uses an application that allows your business to use Voice Over Internet Protocol or (VoIP) phone calls anywhere from a computer device. We can also describe softphone systems as soft clients.
Benefits Of Using Softphone Systems In Business
& 10003; Cost effective Low set-up costs and very easy to install as there is no hard equipment required.
& 10003; Business Mobility Softphones allow you to be mobile, take a call anytime so long as you are at a PC.
& 10003; Anywhere Softphone systems allow you to send or receive calls anywhere with internet access.
& 10003; Free local calls Take advantage of free local calls, register your account and install the software.
& 10003; Cheaper long distance calls Pick the best softphone call package that suits you.
Drawbacks Of Using Softphones In Business
& 10003; Reliability A lot of factors that your business cannot control will affect your softphone reliability.
& 10003; Quality The call quality can be dependent on, CPU speed, quality of broadband and a number of other factors.
& 10003; Emergency Calls When calling 999, you may need to login into software or UI 1st, which in an emergency situation can waste valuable time.
Softphones Vs Deskphones
With there being many advantages to implementing softphone systems many businesses will get the impression that this is the go to solution when it comes to business communications, however remember that employees will have a natural accustom to using deskphones and training may be required with new employees. A desk phone is very reliable with reliable voice quality, softphones are not reliable and quality can be dependent on uncontrollable factors which is not effective in business. When it comes to benefits & drawbacks they are pretty much on par with each other, it will ultimately come down to your business to measure deskphones reliability and quality of voice Vs softphones cost effectiveness & sometimes unreliable service.
Final Things To Consider With Softphone Systems
As a business you will want to incorporate softphones where possible, this will almost certainly increase your communication & mobility across the business. However we would not recommenced that your business only uses softphone solutions, as your downtime is impacted by factors that your business will sometimes have no control over. Now when it comes to downtime for communications this will have detrimental effects on business. They are very cheap and cost effective to install, however not reliable so we would not recommend that you only use softphones for you businesses communications, incorporate a mixture of softphones & deskphones.
1 in 5 Heard of SEO ~ Analysis by Susan Stern, an Omaha Marketing Consultant
(Internet, USA) — Can you answer this question definitively – Do you know what SEO is? Turns out – 1 in 5 Americans – have heard of Search Engine Optimization, i.e., SEO…according to a survey by Matt Cutts, a software engineer and head of web spam at Google. In other words, that means 4 in 5 people – do not – know what SEO means. Cutts’ survey sample involved 1576 people, using Google Consumer Surveys, a new research service.
The survey found gender differences, too. The number of men and women who have heard of SEO stands apart. Interestingly, the research found that nearly 25% of men heard of SEO, with 16% of women aware of same.
What does that tell us Omaha internet marketers? “We need to inform the businesses we represent about the absolute necessity of having a regular SEO plan of action in place to build and maintain top search engine placement rank. That is, where your website or online directory listing appears on Google, Bing & Yahoo,” emphasizes Susan Stern.
Omaha Internet Marketer Susan Stern did her own informal, unscientific survey and found the same results as the Google pro – that companies seem to be in the dark about SEO. “You can’t just have a website coded correctly to appear on the 1st page of Google. You have to constantly refresh the website content writing, the graphics (coupons), keywords, and take extra measures like write industry articles on your business blog, add website coupons or a news feed and have your SEO professional promote your online video commercial in mass monthly. On the latter note, Forbes Insight published in December 2010 found that 59% of senior executives prefer to watch video instead of reading text, if both are available on the same page,” notes Susan Stern, a Marketing Consultant in Omaha, Nebraska.
The fact that only 1 in 5 people, an estimated 20.4% of Americans have heard of SEO based on the Google study is astonishing. “Cause it’s something that every business needs to achieve website search engine success,” summarizes the Omaha Internet Marketer.
Additional Statistics. Website business owners must understand that SEO is a high stakes game that you must win. After all, if your company website sits in the top tier of search results, you may experience a big traffic and sales increase.
Another study was released in September 2011 by the Pew Internet & American Life Project that found that 58% of those surveyed search the internet for information before buying products and services, with most users only viewing the first page: Google, Bing and Yahoo search engines.
How do search engines determine which websites go where? A sites position on Google, Bing & Yahoo is based on a mathematical formula, an algorithm, which give high rankings to sites coded correctly, packed with viable keywords and more. In terms of outsourcing your SEO, Marketing Consultant Susan Stern, Stern PR in Omaha offers suggestions.
The SEO professional you hire needs to regularly make updates:
**Write Industry-related journalism/PR articles on Business Blog
**Swap out & re-design online website coupons
**Write Social Media updates: Twitter and/or Facebook
**Website Keyword analysis, competition analysis, keyword reports
With 4 out of 5 people unaware of what SEO is, that is a tell-tale sign that website business owners need to get educated on SEO, at least learn the basics, before you outsource these tasks to an internet marketing expert. When all is said and done, in today’s internet-driven technology age, regular, i.e. monthly search engine optimization is as essential as having a company website.
Finding Affordable and Professional SEO Services
One of the best ways to make your website and business more visible on the Internet is through careful SEO (Search Engine Optimization). Professional SEO services are a must-have tool for those who want to improve their search engine rankings and make their business more profitable. One of the main companys goals is to make itself known to potential customers. The quickest and most profitable way to do this is through search engine optimization. If your website is located on the first page of relevant search results, this will bring a large number of customers, which in turn results in increased sales and a better success for your company.
Professional SEO Services
Some of the well-known SEO services include:
o SEO strategy. Before you choose packages and services, you should have a carefully planned SEO strategy to fit your individual needs. This is often the first service youll want to order from your provider.
o Keyword research and keyword competition analysis. Finding the best and most appropriate keywords to promote your business and to make it stand out.
o Website optimization. Optimizing your website based on target keywords and phrases.
o Link Building services. First, you have to ask your SEO services provider for a suitable link building strategy for your business. The next step is implementing said strategy to increase the popularity of your website.
o Reports. Professional SEO services always give detailed reports on their work and the results achieved by the strategy. Since SEO is a long-term process, you should demand regular updates and reports on your business search engine rankings and other aspects of SEO services you order.
Affordable SEO Services
You should also know how to find the best affordable SEO services online. You dont have to pay a fortune to get reliable services that can help you increase your profit. There are many reputable cheap SEO services offered. They are affordable not because they are bad, but because they want to be competitive and offer various levels of services. While some of the largest packages are more expensive, small and mid-sized businesses can get a perfect solution for their needs at affordable prices. The nature of SEO services is that they are very versatile and you will always be able to find a solution that suits your companys individual needs.
SEO Services: Warning Sings
o Unrealistic promises. Do they promise you top ranking after a week? Or a 500% increase in sales? This isnt a sign of professionalism. SEO optimization works, but its success is not uniform for all business. Stay away from unrealistic promises.
o Generic packages. There are some rules in the SEO game, but one of the main things to understand is that all businesses are different and have their own unique SEO needs. Always try to find the most appropriate services for your companys individual needs.
o Risky SEO strategies. Search engine optimization and link building are legitimate tools you should use to make your business more successful. However, you should stay away from the unethical, risky strategies that can get your site and links banned. Professional SEO services will never put your website or their own reputation into danger.
o Price. Remember, you dont have to spend a fortune for SEO. It all depends on the package. There are affordable SEO services you should try. You should never pay for a service or a solution that you dont really need.