Tag Archives: make
Seven Vital Considerations for your On-Page SEO Check-list
On-Page SEO carries far less weight than off-Page SEO in terms of getting your content ranked high in the search engines. In fact, there are many webmasters that dont consider it at all, which is why you should. It can give you the edge over competing pages that neglect on-page SEO and is relatively easy to do. Additionally, once its done, its done and costs nothing but a little time and planning.
The best way for us to explain on-page SEO is with this 7 point checklist that explains each step in getting your pages optimized. This checklist will refer to implementing optimizations in a WordPress Blog although the concepts are the same for any website.
Our Must-do On-Page SEO Checklist
Keyword Density
Keyword density is the most important factor of the on-page SEO checklist, especially since recent Google algorithm updates. Keyword density refers to how many times your keywords appear in your content and is expressed as a percentage. For example, say I was optimizing this article for “on-page SEO checklist”, my article was 1,000 words long and I mentioned on-page SEO checklist 20 times, my keyword density would be 2%.
I would not go above 2% anymore! Google can and will penalize you for “keyword stuffed” content. No-one really knows that magic number, but a conservative goal is 1.5-2%.
Meta Tags
Dont be put off by the name; WordPress makes it very simple to administer Meta Tags. There are 3 simple fields to fill in using the Simple Meta Tags plugin.
Meta Title Include your Keywords in here this will be the main title your visitors see when searching in the search engines so make it appealing and make it stand out!
Meta Description Very important. This is a short description of your content your visitor will read in the search engines. Include your keywords and again make it appealing.
Meta Keywords Make sure you include your keywords. This one is not so important, just reinforces to the search engines about what your page content is based on.
Meta Tags are still one of the most important parts of the this checklist, not so much for rankings, but because potential visitors are going to base their decision to visit your site or not on the title and description they see when searching for your content.
Title, URL, Content and Headings Optimizations
Some real simple, quick guidelines:
– Make sure the page title contains your keywords preferably beginning with them
– Make sure your URL contains your keywords
– Bold, Italicize and Underline your keywords on separate occasions
– Make sure you have both H2 and H3 titles in the page somewhere with your headings
Alternate Text Image Tag
A part of the on-page SEO checklist many people forget, but is very easy to do. This refers to the alternative image tag. When you insert a picture into WordPress, you have a field option called Alternate Tag Image Text. Make sure to include your keywords in here, if you have multiple images use different iterations of keywords, for example: on-page SEO checklist, checklist for SEO, on-page optimization checklist and so forth.
Get a Sitemap
This one doesnt really apply to optimizing the page youre working on, but will boost SEO for all your pages, so I wanted to include this in the on-page SEO checklist. The good news is, if youre running a WordPress Blog, it is a snap to do! Like all things WordPress, theres a plugin for that Google XML Sitemaps
This automatically builds and keeps up to date a logical “map” of your website. It allows the search engines more efficiency in figuring out where all your pages are and leads to more of them being indexed (included) in the search engine results. Furthermore, it creates backlinks into to each of your pages (with hyperlinks that match your page title which should contain your keywords ) Google loves to see a site with intertwined pages!
External Links to Authority Sites
Google loves to see natural content, and natural content usually links to other content especially authority sites. By Authority sites, I mean sites like WordPress, Yahoo, CNN and even Google itself popular, very highly ranked pages. Try to place at least one hyperlink to an authority site.
On-Page SEO Checklist Last but not Least
Unique content! No On-Page SEO checklist should be complete without it. If you are plagiarizing material you will get no credit for it. The reason being is Google gives credit to only one piece of unique content the first page it comes across and indexes. It holds this page in its indexes and if it finds highly duplicated content on another website at a future time, it will not consider that page as part of the search engine results.
Write unique, interesting, helpful material and implement all the points of this on-page SEO checklist into your posts, and you will be ahead of the pack already!
Seven Vital Considerations for your On-Page SEO Check-list
On-Page SEO carries far less weight than off-Page SEO in terms of getting your content ranked high in the search engines. In fact, there are many webmasters that dont consider it at all, which is why you should. It can give you the edge over competing pages that neglect on-page SEO and is relatively easy to do. Additionally, once its done, its done and costs nothing but a little time and planning.
The best way for us to explain on-page SEO is with this 7 point checklist that explains each step in getting your pages optimized. This checklist will refer to implementing optimizations in a WordPress Blog although the concepts are the same for any website.
Our Must-do On-Page SEO Checklist
Keyword Density
Keyword density is the most important factor of the on-page SEO checklist, especially since recent Google algorithm updates. Keyword density refers to how many times your keywords appear in your content and is expressed as a percentage. For example, say I was optimizing this article for “on-page SEO checklist”, my article was 1,000 words long and I mentioned on-page SEO checklist 20 times, my keyword density would be 2%.
I would not go above 2% anymore! Google can and will penalize you for “keyword stuffed” content. No-one really knows that magic number, but a conservative goal is 1.5-2%.
Meta Tags
Dont be put off by the name; WordPress makes it very simple to administer Meta Tags. There are 3 simple fields to fill in using the Simple Meta Tags plugin.
Meta Title Include your Keywords in here this will be the main title your visitors see when searching in the search engines so make it appealing and make it stand out!
Meta Description Very important. This is a short description of your content your visitor will read in the search engines. Include your keywords and again make it appealing.
Meta Keywords Make sure you include your keywords. This one is not so important, just reinforces to the search engines about what your page content is based on.
Meta Tags are still one of the most important parts of the this checklist, not so much for rankings, but because potential visitors are going to base their decision to visit your site or not on the title and description they see when searching for your content.
Title, URL, Content and Headings Optimizations
Some real simple, quick guidelines:
– Make sure the page title contains your keywords preferably beginning with them
– Make sure your URL contains your keywords
– Bold, Italicize and Underline your keywords on separate occasions
– Make sure you have both H2 and H3 titles in the page somewhere with your headings
Alternate Text Image Tag
A part of the on-page SEO checklist many people forget, but is very easy to do. This refers to the alternative image tag. When you insert a picture into WordPress, you have a field option called Alternate Tag Image Text. Make sure to include your keywords in here, if you have multiple images use different iterations of keywords, for example: on-page SEO checklist, checklist for SEO, on-page optimization checklist and so forth.
Get a Sitemap
This one doesnt really apply to optimizing the page youre working on, but will boost SEO for all your pages, so I wanted to include this in the on-page SEO checklist. The good news is, if youre running a WordPress Blog, it is a snap to do! Like all things WordPress, theres a plugin for that Google XML Sitemaps
This automatically builds and keeps up to date a logical “map” of your website. It allows the search engines more efficiency in figuring out where all your pages are and leads to more of them being indexed (included) in the search engine results. Furthermore, it creates backlinks into to each of your pages (with hyperlinks that match your page title which should contain your keywords ) Google loves to see a site with intertwined pages!
External Links to Authority Sites
Google loves to see natural content, and natural content usually links to other content especially authority sites. By Authority sites, I mean sites like WordPress, Yahoo, CNN and even Google itself popular, very highly ranked pages. Try to place at least one hyperlink to an authority site.
On-Page SEO Checklist Last but not Least
Unique content! No On-Page SEO checklist should be complete without it. If you are plagiarizing material you will get no credit for it. The reason being is Google gives credit to only one piece of unique content the first page it comes across and indexes. It holds this page in its indexes and if it finds highly duplicated content on another website at a future time, it will not consider that page as part of the search engine results.
Write unique, interesting, helpful material and implement all the points of this on-page SEO checklist into your posts, and you will be ahead of the pack already!
Social Media is Good for Everyone
Many people know all about the biggest social networking sites. There are a few that are most popular of course and those are probably the ones that instantly came into your head when I mentioned social media. But there are also several smaller sites that are popular for the same types of things. There are several different reasons that you may want to use social media and these will vary depending on whether you have a business or a personal account.
A personal social media account will typically have a lot of personal information. It will talk all about you and show your friends and family the things that you enjoy as well as the things you do throughout the day. You can post information anytime you want and for some people posting is something they do many times during the day.
If you have a business however then you should definitely be using some type of social media as well. That’s because these websites are perfect ways to meet new people and get your company name well known. Each time one of your customers likes or friends your page all of their friends will see your company name. That makes them more likely to come to your page and read about your company.
With your company name out there you can get more and more customers every day because you have more and more people visiting your page. Once you get them there you want to make sure that you are using all the best tips and tricks you possibly can to get them interested and convince them to buy from you. This is actually a very easy process when you are actually working hard at it because all you need to do is think about your best services and market those on your page.
A social media website can be a lifesaver for many people. Whether it’s simply the way you make friends or the way you make your living, this is a great thing for anyone. Working your way into something like this and being sure that you are doing everything you can to make this type of networking really work for you is the first step to getting more business and making your company grow. You’ll be on your way to better things in no time flat.