Tag Archives: search
How directories affect a websites success
Building backlinks is essential to a websites success. To make money online your website has to get traffic. Building backlinks is one of the most important factors. Backlinks help your website to get ranked in the search engines and the more you have the better your Search Engine Ranking Position (SERPs). The higher your position in the search engines, the more traffic your website will get. Of course there are other ways to get traffic to a website, but building backlinks is an essential ingredient for doing so.
Submitting your website to Web Directories is a useful way of building backlinks. Web Directories are like the internets phone book. Like a physical phone book, web directories list entries that offer services/information or products for sale. If you own a business, you want your business to be shown to every potential customer available.
With each directory, physical or online, you can choose a category for your business to appear under. For example if you own a plumbing business, you want your advert to be placed under the plumbing section in the local yellow pages. Web Directories offer a category for your website to be placed under, so if you own a football merchandise website, you may want to place your website under the category of sport.
Also with a Web Directory you can choose certain keywords, known mostly as tags. These tags are useful for when someone searches a directory looking for a particular service or product. For example, you own a plumbing business in the UK. You may wish to place a tag saying “Plumbing services UK”. When a search is done for “Plumbing services UK” your website will be found under the search results.
Other benefits of a directory submission are one way backlinks. A one way backlink is just as it sounds, its one way. This means you do not have to link back to that website, they link to you. There are a different types of web directories around, but most directories are free and do not require a reciprocal link (a link back to their site).
Choosing a directory to submit to is easy. There are now thousands of directories all over the internet offering you a listing free of charge. Although it is quite quick and easy to submit your website for inclusion, listing the details and pressing submit, doing this for the thousands of directories out there can be quite a daunting task. Lets face it, time is money and most of us do not have hours/days to spare doing the same thing over and over, even if the benefits are greatly rewarding.
So lets face it, time is money. We have all heard the saying but it is true, you have built a website today, you want people to be visiting by tomorrow. Well one way to save time and money is to pay someone to do the work for you. That means using a small amount of your set-up budget to have another business go to each and every directory and submit the information for you. Meaning you will benefit from the hundreds/thousands of one way backlinks without any of the effort. The best thing about using another company to do the work for you is the experience that company has in its field. Most companies that offer a directory submission services know their markets, know their clients wants/needs and most of all know the best places to submit your website information to.
The way in which all websites, not only web directories, are ranked in order of importance is something called Page Rank. A website is scored between zero and ten, with zero being the lowest and ten being the highest. A Manual Directory Submission Service can offer your website a chance at being placed into high ranked web directories, giving you highly ranked backlinks. The more of these you get the more the search engines see your website as being important to them. The more the search engines see your website as being important, the higher your website will be in the search engines and the higher you are in the search engines, the more traffic and sales you will make.
SEO Marketing Ensuring Better Ranking to Your Websites
SEO or Search Engine Optimization is the dedicated aspect of internet marketing that helps a website to be placed higher in search engine ranking results.A SEO company boasts necessary requisites, expertise and advanced technical tools and amenities to help improve the visibility of a webpage and get considerable exposure.
SEO marketing is a general idiom that covers all search engine optimization that aids in the improvement of a product or service. SEO services hinges on anchored, ongoing overt efforts through raising link popularity, charismatic social media, deepening theme relevancy, and sustainable elevated search engine standings. So let’s now take a look at local, organic, link building, white hat, and black hat SEO advertising.
SEO marketing is the process of getting your page placed prominently in the search engine results pages (SERPs). Internet searchers don’t want to look at millions of web pages to get the data they’re looking for and for this reason there is a great demand for getting a web-site placed at the top of the list. If your commercial enterprise has local roots or takes up a specific geographical area, then “local” SEO marketing is a smart place to begin.
Today, SEO service is sought after by almost all the business houses. Abbreviated as SEM, search engine marketing includes implementation of certain strategies such as PPC as Pay-per-click and optimizing websites for organic search results, that is SEO. Pay-per-click is an online advertising technique wherein business houses put up an ad on website. The advertisers pay a part of the revenues they have earned to the websites on the basis of each hit on the advertised link.
A SEO marketing company helps to increase a site’s ranking and visibility. Through Keyword Analysis, linking, tracking the search results and other unique techniques, a SEO expert helps the webpage to get considerable exposure and gather traffic. But selecting a professional SEO company is necessary. So choose the right company and see them create a difference.
Browse through the internet and you will find tons of SEO companies. Enquire certain things before you sign the final contract with a SEO firm you must remember that a good SEO company will never guarantee you top position right away, so stay away from those companies who vouch on making you number one in organic search results.
A good SEO marketing company will always tend to review your websites, note your requirements, intimate you what they are planning to do and provide you a draft of the plan. A good SEO marketing company will always tend to review your websites, note your requirements, intimate you what they are planning to do and provide you a draft of the plan.
5 Powerful Tools for Keyword Suggestions and Ideas
Many of you experienced keyword-junkies out there may already know about these tools, but nonetheless these are some very important tools that can be used to create the most powerful use of keywords for your website or blog. Heres what we start out with (keep in mind, these are tools for keyword building and research and dont delve into issues such as keyword density, page flow etc,). These are used primarily for Suggestions.
This tool can be called the “big brother” of keyword drilling based on generic ideas.Its both a great tool for figuring out potential keyword combinations based both on ideas presented and semantic terms.
It also doubles up by showing search traffic for these terms according to Google. (Even though I believe most of the data is skewed to an extent).
OUR REVIEW SCORE
Usage 3/5
Finding New Keywords 4/5 Finding Search Traffic 3/5
Total 10/15
CREDIT: PPC HERO
Keyword Discovery is yet another service which tries to replicate the function of Word tracker. But, Keyword Discovery scores a separates itself from the rest when it comes to usability as well as finding regional search data. If youre trying to figure out the search data for regional terms or optimizing for google.co.uk or .com.au, this is one awesome tool.
OUR REVIEW SCORE
Usage 4/5
Finding New Keywords 3/5
Finding Search Traffic 2/5
Total 9/15
I included Word tracker in this list after much resistance, not because the tool is not perfectly a keyword research tool, but because its more of an antique tool. Word tracker hasnt evolved one bit over the years and still sticks to its basic function of suggesting keywords based on a thesaurus type model and displaying the search data based on meta-crawlers like Dogpile.
The only thing I like with Word tracker is its keyword basketing system ( almost like an e commerce site checkout ) and its massive KEI functions.
OUR REVIEW SCORE
Usage 2/5
Finding New Keywords 3/5
Finding Search Traffic 2/5
Total 7/15
Google Suggest is NOT EXACTLY a typical keyword research tool, its more of an attempt by Google to tweak their search quality. But, this tool is awesome for finding our long keywords phrases! I had to include this in the list for the amazing arrays of search phrases you can optimize your website with the help of this tool. After all, keyword search phrases are gold!
OUR REVIEW SCORE
Usage 4/5
Finding New Keywords 5/5
Finding Search Traffic 0/5
Total 9/15
This feature is similar to Google Suggest. After all, Yahoo is the second largest search engine on the net.
OUR REVIEW SCORE
Usage 4/5
Finding New Keywords 3/5
Finding Search Traffic 0/5
Total 7/15
Although search results can never be guaranteed, I can promise you that these tools are some of the best youll find out there and the most important objective is these tools can help you create that foundation for a very successful search engine marketing strategy.