Tag Archives: seo
What Is Search Engine Optimization? An Introduction
Any business whos serious about establishing a strong web presence have to maximise the traffic and exposure from search engines because they are capable of driving millions of potential customers to a business. Search engine optimisation (SEO) refers to the methods and techniques that can improve a websites ranking (or visibility) on search engine results. There is a whole industry devoted to SEO.
To understand search engine optimisation, one must first understand how search engines compile their results.
How do search engines generate search results
Search engine companies have created computer programs that robotically scan the internet and gather information on all the websites they find. These computer programs or bots are called spiders because their job is to crawl the web. These crawlers download information from each website, which are then stored in the search engines database.
When someone carries out a search, the search engine compares the search keyword(s) against the information in their database. In a fraction of a second, search engines powerful super computers search through billions of websites in their database and pick out a list that match the users criteria. Websites that are deemed most relevant are displayed at the top of the search results.
Each search engine has its own unique proprietary formula to determine relevance and the exact formulas are usually closely guarded trade secrets. It is said Googles formula contains over 200 variables. Although the exact formulas are unknown, there are a number of variables that are known to influence a websites search results ranking.
Common SEO methods
SEO companies like to divide different techniques into two broad categories: onsite SEO and offsite SEO.
Onsite SEO refers to modifications a webmaster can do to their own website to improve its search results ranking such as search engine friendly URL, effective meta tags, internal links and sitemap.
The most talked about and widely emphasised offsite SEO variable is link popularity. Virtually all SEO companies provide some form of link popularity service. Link popularity refers to the quantity and quality of a websites back links. Quality can be affected by a number of factors: whether the originating website is in the same sector, whether the link has relevant anchor text, the page rank score (PR) or link popularity of the originating website and the links visibility.
Webmaster should always try to get the best quality links and get as many of them as possible. Quantity is key but sometimes quality can be more important. For example a link coming from a highly relevant website with PR5 score could be worth more than ten PR0 links.
Webdesigners: SEO company from Netherlands
Webdesigners is a leading Internet Marketing firm located in Netherlands. Our company has all the specialization required to deliver higher Search Engine Rankings to our clients worldwide. Our team comprises of highly skilled and industrially seasoned SEO specialists who are committed to deliver best results by implementing various Search Engine Optimization methodologies on your website.
Webdesigners has helped numerous websites in order to achieve higher SEO Rankings on major search engines. Our past history of satisfied customers confirms that we have all the capabilities to prove ourselves successful in fulfilling our client requirements. We provide reliable support with quality and 100% satisfactory results, when it comes to Search Engine Optimization.
From big corporates to small scale industry players, it is quite essential to have their website listed in major search engines. We provide various SEO friendly solutions that will surely place your website at better positions on most of the search engine results. We are even specialized in making your website search engine friendly.
At Webdesigners, we offer complete Search Engine Optimization and Internet Marketing services which include keywords analysis, web content writing service based on keywords, Pay Per Click campaigns, keyword based Article Submissions, Directory Submissions and other Link Building related activities, etc. We only deal in professional SEO services that can help your company separate itself from heavy traffic available over the web.
Higher ranking requires a dedicated and a competent SEO strategy. We provide top-notch SEO promotion and marketing strategies that can increase your website’s search engine rankings, sales and online brand visibility. Our affordable and well targeted SEO optimization techniques will build consistent traffic to your websites.
Our SEO company will implement every critical tactic to make search engines your prominent client acquisition channel. Our SEO specialists offers unique and exceptional services which ensures better growth of your website. We promise to deliver 100% success to your online business. Our team of experts work round-the-clock to deliver astounding results!
If you are not engaged with any SEO firm or a marketing activity until now that are supposed to bring your website to major search engines then the time has come to think about it. If, however, you are truly serious about your business growth then start looking around for SEO services. We at Webdesigners provides you one stop shop for all your SEO service requirements. All our services and strategies will help you build your brand and improve your sales.
For more details visit us at www.webdesigners.nl
What does Search Engine Optimization Offer?
A professional search engine optimization service or more commonly known as a SEO service has the possibility of taking your web site into new heights. Proven facts suggest that they indeed assist small, medium and even large business owners to take their web sites to a top rank. A professional SEO company offers you a wide variety of services for you to choose from in order to make your business rise among fellow competitors.
Services offered by SEO companies include web site analysis, keyword research, web site re-engineering, content writing with regard to search engine optimization, on-page optimization and organic link building. You might be confused to a certain extent when hiring an expert with regard to search engine optimization. They as professionals help you save time, improve your business website and also help you gain a higher rank. A major task that they have to adhere is to ensure that the site that they work on is well reviewed in its content as well as structure. Other tasks include providing search engine optimization advice on web site development as well as providing online business improvement campaigns.
When choosing a search engine optimization service you will have to consider a few facts before totally committing to one company. You should always make it a point to check if they have any previous work samples from their past clients, if they genuinely follow the guidelines from the Google webmaster, do they have proper experience when it comes to the search engine optimization industry, do they fully implement the search engine optimization online marketing strategies and services to enhance online businesses of their clients, do they have the expertise in developing sites for Internationally renowned firms, how long has the company being in business, do they have sound knowledge when it comes to accurate communication abilities when there are necessary upgrades and changes that are required by the client etc.
Search engine optimization firms assure you that your web site has all the proper online marketing tools that are required for business improvement and local product sales. Whatever the reasons that you have to hire and obtain services from such experts, the ultimate goal of these professionals is to increase the number of visitors to your site and convert them into long term customers.