Tag Archives: business
Backlinking Service A Needed Service Or Not?
One of the main aims of people is to save money. Whether they will get products for their business or something they need for personal use, finding the services that will help them save money will surely be the top option among their list. Business services like a backlinking service is also put into question if its needed or not.
Backlinking is vital for every business since it will help them gain the most benefit in getting online presence. By having all the links spread online, it will be possible for companies to be on the top page rank while acquiring the best benefit for their companies. But even if theyre considered as good investments, many people still ask whether theres a need to spend on these services or not.
Its true that backlinking is already beneficial for everyone who has their own businesses. All they need to do is to have them ready online through free sites and thats it. But there are some people who will really need this service like the following.
The first group of people is those who lack the time to do these tasks. Even though this task is simple, spreading the links throughout the net can be very a daunting task. Every website must be visited and then place the link to make them work. Scouring the internet for all the websites and placing these links can take a lot of time. These service providers have all the time to help companies get their links set up online and start make them work as soon as possible especially since they need to get their online presence set up as fast as possible.
Links should work properly or else they will not bring income to a company. Working properly means they should be clickable and direct people on their sites. The problem in doing backlinking on their own is not all sites will be as simple as placing the URL. Some of them may need to put in HTML codes to make it work as links. Some people miss out this importance and end up making the link a problem. The people working for a backlinking service provider are experts when it comes to these codes and can do them in a faster manner. This will ensure that every link set on their backlinking campaign will work and be helpful for their promotion needs.
Finally, these services are helpful for people who would like to focus more on their businesses instead of doing these tasks. Time is one of the most important things needed by business owners. They need to assign their time properly or else they will not be able to get their business done fast especially if they have pending projects. While business owners would need to focus on their businesses, they have other people to work on their backlinking campaign. This will ensure theyll have everything working hand in hand to keep the business on track and working towards its success.
Without a doubt, a backlinking service is a good thing to invest in especially for people who are serious about their businesses. Service providers are considered to be their partners in doing their business since they have them to take care of their backlinking campaigns to get their business online presence more active than before.
1 in 5 Heard of SEO ~ Analysis by Susan Stern, an Omaha Marketing Consultant
(Internet, USA) — Can you answer this question definitively – Do you know what SEO is? Turns out – 1 in 5 Americans – have heard of Search Engine Optimization, i.e., SEO…according to a survey by Matt Cutts, a software engineer and head of web spam at Google. In other words, that means 4 in 5 people – do not – know what SEO means. Cutts’ survey sample involved 1576 people, using Google Consumer Surveys, a new research service.
The survey found gender differences, too. The number of men and women who have heard of SEO stands apart. Interestingly, the research found that nearly 25% of men heard of SEO, with 16% of women aware of same.
What does that tell us Omaha internet marketers? “We need to inform the businesses we represent about the absolute necessity of having a regular SEO plan of action in place to build and maintain top search engine placement rank. That is, where your website or online directory listing appears on Google, Bing & Yahoo,” emphasizes Susan Stern.
Omaha Internet Marketer Susan Stern did her own informal, unscientific survey and found the same results as the Google pro – that companies seem to be in the dark about SEO. “You can’t just have a website coded correctly to appear on the 1st page of Google. You have to constantly refresh the website content writing, the graphics (coupons), keywords, and take extra measures like write industry articles on your business blog, add website coupons or a news feed and have your SEO professional promote your online video commercial in mass monthly. On the latter note, Forbes Insight published in December 2010 found that 59% of senior executives prefer to watch video instead of reading text, if both are available on the same page,” notes Susan Stern, a Marketing Consultant in Omaha, Nebraska.
The fact that only 1 in 5 people, an estimated 20.4% of Americans have heard of SEO based on the Google study is astonishing. “Cause it’s something that every business needs to achieve website search engine success,” summarizes the Omaha Internet Marketer.
Additional Statistics. Website business owners must understand that SEO is a high stakes game that you must win. After all, if your company website sits in the top tier of search results, you may experience a big traffic and sales increase.
Another study was released in September 2011 by the Pew Internet & American Life Project that found that 58% of those surveyed search the internet for information before buying products and services, with most users only viewing the first page: Google, Bing and Yahoo search engines.
How do search engines determine which websites go where? A sites position on Google, Bing & Yahoo is based on a mathematical formula, an algorithm, which give high rankings to sites coded correctly, packed with viable keywords and more. In terms of outsourcing your SEO, Marketing Consultant Susan Stern, Stern PR in Omaha offers suggestions.
The SEO professional you hire needs to regularly make updates:
**Write Industry-related journalism/PR articles on Business Blog
**Swap out & re-design online website coupons
**Write Social Media updates: Twitter and/or Facebook
**Website Keyword analysis, competition analysis, keyword reports
With 4 out of 5 people unaware of what SEO is, that is a tell-tale sign that website business owners need to get educated on SEO, at least learn the basics, before you outsource these tasks to an internet marketing expert. When all is said and done, in today’s internet-driven technology age, regular, i.e. monthly search engine optimization is as essential as having a company website.
Softphone Vs Deskphones
Softphone Systems
& 10003; VoIP Telephony
& 10003; Cloud Telephony
& 10003; NEC Phone Systems
& 10003; Panasonic Telephony
& 10003; LG VoIP
& 10003; Yealink Handsets
What Is a Softphone System?
A softphone or (software phone) uses an application that allows your business to use Voice Over Internet Protocol or (VoIP) phone calls anywhere from a computer device. We can also describe softphone systems as soft clients.
Benefits Of Using Softphone Systems In Business
& 10003; Cost effective Low set-up costs and very easy to install as there is no hard equipment required.
& 10003; Business Mobility Softphones allow you to be mobile, take a call anytime so long as you are at a PC.
& 10003; Anywhere Softphone systems allow you to send or receive calls anywhere with internet access.
& 10003; Free local calls Take advantage of free local calls, register your account and install the software.
& 10003; Cheaper long distance calls Pick the best softphone call package that suits you.
Drawbacks Of Using Softphones In Business
& 10003; Reliability A lot of factors that your business cannot control will affect your softphone reliability.
& 10003; Quality The call quality can be dependent on, CPU speed, quality of broadband and a number of other factors.
& 10003; Emergency Calls When calling 999, you may need to login into software or UI 1st, which in an emergency situation can waste valuable time.
Softphones Vs Deskphones
With there being many advantages to implementing softphone systems many businesses will get the impression that this is the go to solution when it comes to business communications, however remember that employees will have a natural accustom to using deskphones and training may be required with new employees. A desk phone is very reliable with reliable voice quality, softphones are not reliable and quality can be dependent on uncontrollable factors which is not effective in business. When it comes to benefits & drawbacks they are pretty much on par with each other, it will ultimately come down to your business to measure deskphones reliability and quality of voice Vs softphones cost effectiveness & sometimes unreliable service.
Final Things To Consider With Softphone Systems
As a business you will want to incorporate softphones where possible, this will almost certainly increase your communication & mobility across the business. However we would not recommenced that your business only uses softphone solutions, as your downtime is impacted by factors that your business will sometimes have no control over. Now when it comes to downtime for communications this will have detrimental effects on business. They are very cheap and cost effective to install, however not reliable so we would not recommend that you only use softphones for you businesses communications, incorporate a mixture of softphones & deskphones.