Tag Archives: search

SharePoint 2013 – An Overview

Social computing, ECM, Search, Business Intelligence, Data Visualization, Integration of multiple cross-functional platforms have become a must for every organization.

SharePoint provides the scalability, agility and capability required for providing a comprehensive solution to address these needs of an organization by providing a robust framework to quickly build, manage and deploy Enterprise Portal Applications that leverage content management, collaboration, search, composites and business insights to connect and empower people, cut costs with a unified infrastructure, rapidly respond to business needs and work with external partners and customers. It has been widely adopted across verticals and across geographies (with more than 17000 customers and 100 million users)

SharePoint started its journey as a portal in 2001 which enabled web based collaboration and rudimentary document management. The next version released in 2003 included enhancements in collaboration, UI and a re – architecture of the product. MOSS 2007 was released with a lot of enhancements in areas of focus which included Document Management, Collaboration, User Information and Search. MOSS had Windows SP Services 3.0 as foundation which provided the core functionality. SP 2010 was released with a lot of enhancements along various themes: Sites, Communities, Search, Insights and Components.

Microsoft recommends usage of more out of the box features than building large-scale or complex customizations which is where the enhancements to SP 2013 make a huge impact. There have been significant improvements at platform level and major architectural changes in SP 2013 which include enhancements in areas like Security with support for OAuth, standards compliant Data Exchange with support for OData, support for Windows Workflow Foundation 4.5, eDiscovery features to assist in integrated case management, support for viewing in multiple mobile devices, improved web content management, Search, ECM and Social computing. The new app model gives architects and developers lot more design options.

Enhancements at a glance:

Development – Easier development of workflows and a new, simplified application model, called the Cloud App Model, allows more customization of SP Online and easier customization of SP 2013 on-premises applications.

Document sharing and collaboration – SP 2013 offers an out-of-the-box option for synchronizing user content. Where consumers will use SkyDrive to synchronize Office 2013 content. This service can synchronize a user’s own content as well as SP document libraries and is managed directly through Windows Explorer as SP Libraries, in the same manner as SkyDrive integration.

Content Management – features for managing content retention have been extended to manage content across sources (such as Exchange mailboxes and Lync) without requiring copying of content

Social Features – features social networking functionality comes integrated directly from Microsoft’s recently acquired Yammer technology, aggregated outside feeds including Facebook and LinkedIn

Search and discovery – FAST Search is now directly integrated, providing search of documents, sites, users, and multimedia content through an extensible query framework

Mobile devices – The ability to render a single SP published site in multiple formats for different devices. This gives developers ability to enable a push notification service on a SP site to send device updates to a Windows Phone device.

Authentication – Authentication enhancements include enabling easier claims-based authentication and enables new scenarios and functionality for Exchange Server 2013, Lync Server 2013, and apps

BCS – Includes support for apps internal, external list improvements to provide functional parity with other lists, and support for OData Business Data Connectivity (BDC) connections

Business Intelligence – provides comprehensive BI tools that integrate across Microsoft Office applications and other Microsoft technology solutions and services

eDiscovery – Improvements include the ability to perform eDiscovery queries across multiple farms and Exchange servers, to preserve and export discovered content

Records Management and Compliance – Site based retention has been introduced allowing compliance features to be applied to sites

Branding – The new features in a publishing site minimize the amount of knowledge that is required to successfully design and brand a site.

Website Optimization And SEO Consulting Changes To Rank Better In 2012

The New Year is fast approaching and it is this time of the year when most people make resolutions to make changes in their lives. That makes it a perfect time to think about your website and the changes it may need to compete with all the other businesses in this fast paced world.

If over the last year you have begun to see a decrease in views to your website and a drop in business, quite possibly this is because your website has not kept with the changing trends in search engines that began with Google Panda and now includes a growing reliance in social media chatter to decide what web pages should rank high and which ones lack exceeding low.

It used to be that website optimization was as simple as finding out what keywords were trending and using those keywords in your web pages. For outside links you simply needed to write an article to post somewhere else that linked back to the website and would bring in thousands of new visitors. Those things have now changed making it much more difficult to gain those Google rankings than ever before.

Website Optimization No Longer Is Dependent On Keywords

While using some keywords to get your web pages noticed by Google search engine is still important it is less important than it once was. Adding new and useful content that people find actually helpful is now a must with keyword density dropping to ½ or 1/3 of what it once was. In addition, it is more difficult to create back links as well because the search engines demand new and original content. The content farms have all gone or changed in order to meet Google’s changing demands.

In addition, with more people using Social media like Twitter and Facebook for business these days, search engines rely on these sites for back links to website looking for not only the frequency that your website is mentioned but also at who is mentioning your website.

What this all means is that your website needs to be updated to make the most of SEO and get you a better ranking in 2012. One way of ensuring that your website is optimized to rank better in 2012 is to hire a website consulting firm that has followed and understands the changes made to the search engine ranking and can help you to institute the changes your website needs to climb up those search engine ranks where it belongs.

If your business depends on your website to bring in customers and your site needs to be seen in order to perform that very important function it’s time to do some changes. The higher your web pages climb in search engine ranking the more notice your website will get, and the more business you will generate. So, now is the time to find that great SEO consulting firm that will be able to make the website optimization changes you need to get you better search engine ranking in 2012.

Google Backlinks to Increase Search Engine Ranking

What is a backlink? A backlink is a hyperlink (a link that can be clicked on) on a site somewhere else on the web that links back to your website. In its simplest crudest form, that is a backlink.

In Search Engine Optimization loops, there is a lot of discussion about backlinks. And if you are new to the world of Internet Marketing or have just commenced your first website, you may not appreciate exactly what they are or even how vital they are if you are looking for high Search Engine rankings on Google or looking to increase search engine ranking.

For those of you who do not know why links are important, let me just say that if you want to get traffic from the major search engines, they are crucial. Links from other sites to your site are basically a way that tells search engines you are trusted and you are a good resource for whatever your content is about.

Value is more important than numbers. A few links from powerful sites will do you more good than hundreds of links from ordinary websites. But by doing it this way you do have to post the links yourself.

The text for your inward bound links is significant. You must use your key words, but do not make all the links read the same way. Change the wording a bit, but stay inside your pool of key words and key phrases. Google will consider the so-called anchor text in the link (the word or phrase that is linked) and the power of the site that the link is coming from to decide how high or low your site ought to rank. And when it comes to Google organic search engine results, backlinks are pretty much all you have to influence the ranking success of your site.

Ask yourself whether your site is helping people to fill a need. If it is not, then why should people care about you? This might not sound great but everyone active online in any space online is generally just thinking about what is in it for them. If you can give people what they want, you can receive what you want. One of the reasons the internet is so popular is that is where most people go to find information on how to get information on any subject that is available. It you want to attract more people to your site you have to give them value. This is why one of my favorite phrases is people follow people and that is why you need to brand yourself. You can apply the same philosophy to search engines by using the phrase search engines follow people. Not only does pursuing this motto guide you in the way to build an honest, legitimate website, it is also an extremely precise way to get links to your site.

Make use of guest posting, it has lots of benefits. Guest posting not only gets you traffic from relevant websites, it’s also a great way to get links with custom anchor text around the key phrases you want to rank for. By using Google backlinks in your articles, it will help to increase search engine ranking.

If you wanted to find great sources of links, you could simply see which sites are ranking well for the phrase and where their links are coming from.