Tag Archives: traffic
SEO Success Story: From a local factory to a regional distributor
In June 2013, we added a new project to our portfolio: Crystal Chocolatier. The task assigned to our web agency and SEO company was to build a website that will make it to the first results on Google and generate business leads to the chocolate factory. It was a challenge as Crystal Chocolatier was, back then, a small chocolate factory located in a Lebanese mountain serving mostly individuals in the neighborhood. Wanting to expand their reach to the region, they decided to have an online presence that targets retailers. So our job was to create and optimize a website that targets chocolate shops in the MENA region searching on Google for a chocolate provider. Challenge accepted!
A year after developing the website and setting up the SEO strategy for specific countries, we witnessed an increase in traffic of around 350%. About 88% of these visits were generated by Google and other referring sites. For those that are not familiar with the term, referrals are a source of traffic coming from manually placed links on other websites. Furthermore, less than a year later, the websites visits witnessed a growth of 65%.
The challenge wasnt simply to generate traffic, but to attract quality visits of potential business leads. Therefore, the keywords our SEO experts carefully chose corresponded to the mostly searched expressions on Google by chocolate shops. Today, the new factory is competing with established brands, like Patchi and Souchet, by appearing on Googles first page of search results. Terms like “chocolate factory Middle East” and “chocolate Lebanon” became the main source of visits to the website in several targeted countries. Consequently, traffic from the entire region increased, for example, visits from UAE grew by 200%.
As a result of this positioning on Google and the increase of relevant traffic, more businesses started contacting the chocolate factory to request their products. Crystal Chocolatier experienced a growth of more than 100% in leads directly from the website. The number of phone calls and emails from prospective clients also increased since the SEO strategys implementation.
Google recently updated their search algorithm to make mobile-friendliness a ranking signal. So, to maintain their ranking, the factorys website was amended to adapt to mobile screen sizes. Today, Crystal Chocolatier reached their goals by competing with well-known brands. So, when done properly, SEO helps businesses achieve their business objectives.
Heres the power of SEO! Contact us now to create your own success story.
Link Building Services for FREE Search Engine Traffic (Page 1 of 2)
Link building services are a very important part of any web traffic plan for web traffic. Without having Link building services, quality sites will have a very hard time ranking for their most relevant keyword phrases for web traffic.
Even so, with an right link building strategies in place, your web site can aim for the top of the search engines results pages, for some terribly competitive keyword phrases, while creating free organic traffic to your web sites rapidly and very easily.
Link building services can be used to increase a Web sites entire Relevancy.
Several years back, it was realisticto lock in top search engine ranking position Basically by repeating your keyword phrases more often on the page than someone else did, we call this keyword stuffing.
However the most innovative search engines could not make a note of quality web sites from spam, so someone searching for specific keyword phrases would generally leave irritated, not capable of finding what they were looking for form an ocean of spam and deceiving offers that would substantially focus on stuffing unrelated keywords into their web sites simply just to rank for terms that have totally no relevance to their actual web sites or offers. However something happened to change the way web sites get ranked within the major search engines, as a result giving them a fair and genuine approach of measuring a websites overall relevancy to the keywords that were linked with it.
Googles algorithms made it much more complicated for low quality sites to make it to the top of the search engines, because instead of gauging a websites relevancy based on keywords themselves, Google began to use a form of “social proof” to ascertain which web sites were really of the highest quality and complete relevance.
This algorithm was developed from a completely unique formula that can determine which sites are “real” sites sites people would truly want to visit from the sites that are using controversial tactics to position themselves within the major search engine result pages for web traffic.
Googles programmers determined that if adequate quality sites were linking to a particular site, that it should be given more weight in the search engine results pages.
The problem was, many valid sites were new, or just hadnt been found by other sites, yet. In addition, many webmasters wont link to their “competition” just to obtain relevancy, so it left a lot of bona fide sites struggling to obtain (and maintain) satisfactory rank positioning in the search engines for their central keyword phrases.
legitimate sites had to find a way to stand out from all of the spam, as well as their competitors. They had to find ways to get back links to their sites, even if other webmasters wouldnt link to them.
So Link building services can be the best method of promoting the popularity and overall relevancy of quality sites.
Link Building Services for FREE Search Engine Traffic (Page 1 of 2)
Link building services are a very important part of any web traffic plan for web traffic. Without having Link building services, quality sites will have a very hard time ranking for their most relevant keyword phrases for web traffic.
Even so, with an right link building strategies in place, your web site can aim for the top of the search engines results pages, for some terribly competitive keyword phrases, while creating free organic traffic to your web sites rapidly and very easily.
Link building services can be used to increase a Web sites entire Relevancy.
Several years back, it was realisticto lock in top search engine ranking position Basically by repeating your keyword phrases more often on the page than someone else did, we call this keyword stuffing.
However the most innovative search engines could not make a note of quality web sites from spam, so someone searching for specific keyword phrases would generally leave irritated, not capable of finding what they were looking for form an ocean of spam and deceiving offers that would substantially focus on stuffing unrelated keywords into their web sites simply just to rank for terms that have totally no relevance to their actual web sites or offers. However something happened to change the way web sites get ranked within the major search engines, as a result giving them a fair and genuine approach of measuring a websites overall relevancy to the keywords that were linked with it.
Googles algorithms made it much more complicated for low quality sites to make it to the top of the search engines, because instead of gauging a websites relevancy based on keywords themselves, Google began to use a form of “social proof” to ascertain which web sites were really of the highest quality and complete relevance.
This algorithm was developed from a completely unique formula that can determine which sites are “real” sites sites people would truly want to visit from the sites that are using controversial tactics to position themselves within the major search engine result pages for web traffic.
Googles programmers determined that if adequate quality sites were linking to a particular site, that it should be given more weight in the search engine results pages.
The problem was, many valid sites were new, or just hadnt been found by other sites, yet. In addition, many webmasters wont link to their “competition” just to obtain relevancy, so it left a lot of bona fide sites struggling to obtain (and maintain) satisfactory rank positioning in the search engines for their central keyword phrases.
legitimate sites had to find a way to stand out from all of the spam, as well as their competitors. They had to find ways to get back links to their sites, even if other webmasters wouldnt link to them.
So Link building services can be the best method of promoting the popularity and overall relevancy of quality sites.